Robert “Bob” Baron, founder and CEO of Baron Weather, Inc., announced today that he has named Bob Dreisewerd President and CEO. Dreisewerd, a 15-year veteran of Baron management, brings a wealth of experience to his new role, combining a strong technology and weather background with savvy business acumen. Baron Weather, a worldwide leader in weather intelligence, is best known for weather analytics and display solutions, weather radar systems, and advanced modeling solutions that help organizations solve weather problems with critical insights.
In his role as Chief Development Officer, Dreisewerd was instrumental in successfully guiding development and launching many of the company’s premier product offerings. Notable examples include the versatile Developer’s Weather API for real-time and historical data analysis, Baron’s Dual Polarization GEN3 weather radar solutions, and the very popular Baron Lynx, a visually stunning weather storytelling platform used by hundreds of national and local broadcast television outlets across North America.
“Baron Weather will continue to focus on developing innovative weather solutions and accelerate growth by leveraging emerging technologies, developing new weather decision support solutions, and establishing additional strategic partnerships,” said Bob Dreisewerd.
“It is an appropriate time to pass the torch to a new generation of leadership whose talent and energy will build our success going forward,” said Bob Baron. “We are committed to growing the business long term, and I have complete confidence in Bob’s leadership skills, business insights, and firm understanding of technology,” Baron added.
Over the past 32 years, Baron Weather’s innovations have dramatically changed the landscape of technology in the weather industry. In the ’90s, Baron pioneered storm tracking and severe weather detection, developing revolutionary advancements that are now ubiquitous today. In the early 2000s, new stunning real-time 3-D data and display software provided advanced detection of weather risks with clear and easy-to-follow visuals. Baron’s aviation weather technology that provides satellite-delivered weather to the cockpit has been the number one choice of pilots for the past 20 years. The company’s groundbreaking radar processing technologies were key in the National Weather Services’ Dual Polarization upgrade of the entire radar network.
As Board Chair, Bob Baron will continue to focus on pioneering strategic initiatives. Bob will also be able to devote more attention to his non-profit Baron Critical Weather Institute, incorporated in 2018, to further explore how weather instrumentation enhances our knowledge and understanding of weather.
Bob Dreisewerd joined Baron in 2006. He has a degree from the University of Missouri in Atmospheric Science. Before Baron, he spent 15 years working in the commercial weather forecast services business and was a meteorologist, software developer, weather sales manager, and director of weather operations for another commercial weather company.
